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13 Steps on How to Sell on ClickBank to Make Passive Income Online

If you’ve ever wondered how to sell on ClickBank and how to dramatically increase your sales, then this is the right place for you.

I’ll deep dive into the steps on how to sell on ClickBank to make passive income online. And we’ll take a look at ClickBank’s product sellers’ success formula to maximize your profits online!  

Making money with ClickBank these aren’t a ‘trend’ but rather a ‘standard’ money-making system that will continue to sell any time of the year or season!

Let's get to work!


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ClickBank is one of the largest internet retailers and affiliate networks in the world. ClickBank paid over $5 billion in commissions for their affiliate partners. Most people go to ClickBank to find products to promote to earn commission from the product sellers.

But in this post, you’ll learn how to sell on ClickBank as a product seller and attract affiliates to grow your digital product sales globally without increasing your workload.


Selling digital products is more profitable than selling physical products. 

You don’t need to manufacture your goods, no inventory is needed, and no shipping and warehouse rent hassle. Besides, selling digital products in ClickBank will help you automate the delivery and make it easy for affiliate marketers to find your products. 

As a ClickBank product seller, you can easily add your digital products to the ClickBank marketplace. ClickBank will manage the sale and checkout process for you. 

And selling digital products in ClickBank is how you can scale your business faster with the help of your own army of affiliate partners.

How Much Money Can You Make With ClickBank?

The sky’s the limit!

That’s the beauty of selling digital products with ClickBank, your income isn’t capped!

With ClickBank, you can leverage the power of upselling or cross-selling technology to boost your income. When you’ve reached a certain scale, you should already be making several thousand dollars per month. 

What are upselling and cross-selling

Upselling is a common marketing practice that means you’re encouraging customers to buy a comparable higher-end product and find more value than they were expecting.

While Cross-selling persuades customers to buy supplementary or related products based on their interests. 

It’s a great way to optimize revenue by increasing the amount a customer spends with your business, and helps you improve customer lifetime value and retention.

Here are the 13 Steps on How To Sell on ClickBank for Passive Income Generation:

1. Choosing which digital product to sell on ClickBank

Coming up with product ideas is a little tricky.  And selling digital products that people want can leave even the most motivated people stuck in creating their first product.

Now, solving a customer’s pain point will always be an effective way to develop a product that people would care about and buy it. This is how you can address some frustrating experiences of your ideal clients that match your passion, expertise, or personal experience.

Examples of digital products that sell on ClickBank:

  • Ebook
  • Online Courses
  • Membership Sites
  • Video Tutorial
  • Audio

Examples of solving a customer pain point that sells on ClickBank:

2. How to sell on ClickBank is to find winning keywords

To maximize your profits in selling digital products on ClickBank, you should spend some time identifying keywords that are usually searched related to the product you sell. 

This helps you and your affiliates better understand what your customers search for, so customers are likely to buy your product.

Finding your winning keywords will also help you define your content strategy and what topics to include when you start writing a blog post on your website.

3. Use the keyword in your product name

Using keywords to name your product will do a lot of the marketing for you.  When you present your product name with a keyword, not only you can provide valuable insights to ClickBank affiliates, but also to your target audiences who are searching on Google. 

4. Acquire your unique domain name to sell on ClickBank

Having your own domain name is essential in establishing your online visibility, and legitimacy.

And this will entice ClickBank affiliates and customers to trust your brand. 

And if they find that your business is legit, you’ll greatly increase your chances of sales, NOT only from your website but also from the marketing effort of your ClickBank affiliate partners.

5. Create your first digital product

Before you can add a product listing to the ClickBank marketplace. 

First, you must create your digital product. 

Creating digital products sounds intimidating. And yes, there’s a lot that goes into creating your first digital product. From finding the tools to make your eBook, online courses, or training videos, and to make sure your goods are actually downloadable. 

I will cover “how to create your digital products” and dive into it in my other blog post. Meantime, if you’re feeling lost and don’t know what you want to do, I recommend that you read first my self-discovery 3-part blog series. This will help you filter out what you want in life and what business or career will suit you. This is essential to Be Your Boss success framework.

Decide which digital product you want to sell on ClickBank.

Is it an online course? Video training? or Creating an eBook?

6. As a product seller in ClickBank, you need a pitch page

A Pitch Page is a landing page or a sales page. This is where you will convince your ideal clients why they should buy your product. What are the benefits and features that they should care about and buy your product?

A payment link must be included on your pitch page as well. So, when customers click your “buy button”, they will be redirected to the ClickBank order form. 

7. ClickBank seller needs to create a thank you page

ClickBank’s thank you page confirmed the purchase of your products.  Customers will only see this page once their sale has been approved.  This is where you will provide clear instructions on how to access or download your product as well as how to get in touch with you as a product seller. 

ClickBank will provide a confirmation email to provide the customer with their order details.

8. Payment link

A payment link is a link that a customer clicks to buy your product. This payment link should be included on the pitch page. When a customer clicks the payment link, this is where they will provide their payment information to complete their buying process.

Undoubtedly, one of the most important benefits of selling on ClickBank is that ClickBank allows the payment process efficient as well as calculating and paying the seller’s affiliate partners.

9. ClickBank affiliate program

ClickBank affiliate program is where you will send affiliates to learn more about the benefits they will get if they help you promote your products, for example:

  • The commission they will get
  • How they will get paid
  • Email swipes
  • Banners
  • Keywords related
  • Promotional content 
  • Product launch calendar
  • Social media promotions
  • Contest
  • Blog content
  • And any other tools and resources they need 

10. Listing your product in the ClickBank Marketplace

In order to successfully sell your digital products in ClickBank, you need to list your product in the ClickBank marketplace, so affiliates can find your offer. 

The ClickBank marketplace is the best place to attract affiliates because ClickBank connects sellers with nearly 100,000 affiliates around the world to help you grow your sales exponentially. 

11. Request for product approval

Once you have created your product and website, you can now start saving your product in your ClickBank account. Next, submit your product to ClickBank for review. 

You need to go through the ClickBank Product Approval process first before you can start selling. 

Make sure that your product is ClickBank-friendly and abides the ClickBank’s product return and cancellation policy. 

And there are several factors that may delay a product from being approved by ClickBank, so make sure to follow this ClickBank guideline for product vendors.

12. Pay the ClickBank seller's activation fee

When your product has been approved, you must pay a one-time activation fee of $49.95 as a product seller. This is a pretty good deal for product sellers that will give your digital products and affiliate program an excellent start to life.

ClickBank provides you the complete process to generate sales, attract affiliates, track commissions, maximize conversions, and it will facilitate affiliate payouts through its internal system.

This is great if you don’t want to handle the technical part of selling your products online.

ClickBank does not charge a monthly fee to its clients, however, ClickBank will take money off your sales ($1 + 7.5% of the sales).

13. Optimize your business

No matter what type of digital products you want to sell or which ClickBank category you have chosen. Optimizing your business is vital. 

Optimization means efficiency that will help you improve your business performance and to maximize your profits.

Start promoting your products to your audience and in other places aside from ClickBank. Also, get paid for sales that are generated by the content you create around your website.

Final thoughts

If you are thinking to sell products in ClickBank, but it seems like an impossible task, I’ve been there… and I’m here to assure you that it is doable and it’s probably easier than ever…

I know it can be overwhelming if you’ve never done that before. 

But selling digital products on ClickBank is not something haven’t done before. And it’s very rare that when you do something for the first time you do it right (the first time).

So a lot of it is guesswork at the start.

But, since you landed on this page, LearnToBeYourBoss can help you turn your expertise or passion into digital products, be recognized as an expert in your field and boost your online visibility, credibility, and be happy.

8 Steps on How to Achieve $10K/month Goals in ClickBank

Make this happen!

Selling digital products on ClickBank, we want to connect to affiliate marketers and the people we want to help (our target customers).

And that means really looking into their needs, their wants and figuring out and creating the best products suited for them.

If you want a more in-depth run on how to sell in ClickBank as a product vendor, I’ve revealed in these free training videos the step-by-step guide for you to get started. Sign up below and get access to my 4-day training videos for FREE.

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About Jeng Cua

Jeng started selling her digital products and generating passive income online in 2013. This #WFA (work from anywhere) mom wouldn’t let anything stop her from chasing her dreams. Her mission is to help aspiring boss moms turn their expertise or passion into a no-limit income money system using her Be Your Boss Approach.

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